UGB - User Generated Broadcast Platform
Peer to Peer
Unlike terrestrial broadcasting, standard Internet broadcasting does not offer "economies of scale" advantages. As the size of the audience increases, bandwidth costs increase proportionally, which effectively means a “success penalty” for anyone with a large viewer base.
With an increasing percentage of the population viewing and listening to rich media distributed via the Internet, broadcasters are expected to push more content online. However, current online distribution architecture makes live streaming of video and audio very inefficient and expensive.
RawFlow has spent the last 6 years, and millions of dollars, developing a technology that attacks this problem head on.
RawFlow’s unique P2P technology ICD® (Intelligent Content Distribution) provides a solution for intelligently distributing live content via a peer network or grid rather than solely relying on ONE central point to deliver the entire broadcast. With ICD® the bandwidth requirement of the broadcast is intelligently distributed over the entire network of participants, instead of being centralised at the broadcast's origin. As the audience grows, so do the network resources available to distribute that broadcast without adding any additional bandwidth costs, making broadcasting over the Internet completely scalable.
With ICD®, anyone can now stream faster, cheaper and at a higher quality. Internet TV can come to life without being crippled by bandwidth and server costs.
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